Visual identity
Enzyme is on a mission to democratise decentralized finance. We helped bring their story to life through a brand video that makes complex ideas feel clear and compelling.
THE CHALLENGE
Distilling Enzyme’s mission into motion
The brief was to build on Hawaii Design’s bold new identity and bring it to life through motion.
Working closely together, we developed a motion system that felt like a natural extension of the brand — fluid transitions and responsive animations brought the modular patterns to life, capturing movement, energy, and precision.
The creative process was fast-paced and iterative. We began with loose sketches and visual explorations of keywords and script lines to shape the tone and rhythm. Using AI voice tests, rough animatics, and Cavalry prototypes, we rapidly evolved the direction, refining it into a polished, human-voiced video that expresses the essence of Enzyme’s story.
The Brand Video
A dynamic brand video for Enzyme showcasing their tools and services.
Website application
The motion system extends across multiple touchpoints, adding energy and depth to the brand’s digital presence.
“Sennep’s collaborative spirit made the process very enjoyable, and the result perfectly captures the essence of the brand.”
Paul Mcanelly
Hawaii Design
Services
- Motion design
- Script editing
Sennep Team
- Matt Rice | Motion designer
- Hege Aaby | Script editor
Collaboration
- Hawaii Design | Brand designer